Saturday 4 June 2011

Acoustic cool

Burberry has set this collaboration with young Brit artists last year during its menswear spring/summer 2011 collection.

Music always meets fashion (or the other way around), but when big brands, luxury ones decide to support young artists is pretty cool (and great integrated marketing strategy provided Burberry strong move into rejuvenating the brand).I liked it!















Have a nice weekend!!!

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